Our verdict
Neon CRM and Keela are both donor-management tools for restaurants. On our independent rubric, Neon CRM scores 4.3/5 versus 4.1/5 for Keela. Neon CRM is the cheaper entry point ($99/month (Essentials), billed annually). Choose Neon CRM if you're Membership and association-style nonprofits or Organizations wanting CRM, events, and memberships in one suite; choose Keela if you're Nonprofits wanting AI-assisted donation asks and automation or Teams that want donor management with built-in marketing.
Side-by-side comparison
| Metric | Neon CRM | Keela |
|---|---|---|
| Editorial score | 4.3/5 | 4.1/5 |
| G2 rating | — | — |
| Capterra rating | — | — |
| Starting price | $99/month (Essentials), billed annually | From ~$134/month |
| Free tier | ||
| Free trial | ||
| Integrations | 6 · QuickBooks, Mailchimp, Constant Contact… | 6 · Aplos, Mailchimp, QuickBooks… |
| Best for | Membership and association-style nonprofits, Organizations wanting CRM, events, and memberships in one suite, Teams that prefer revenue-based pricing over per-contact fees | Nonprofits wanting AI-assisted donation asks and automation, Teams that want donor management with built-in marketing, Organizations planning to connect CRM with accounting (via Velora) |
| Category | donor-management | donor-management |
| Founded | 2004 | 2016 |
| HQ | Chicago, Illinois, USA | Vancouver, British Columbia, Canada |
A teal check marks the stronger option on each measurable row. Ratings are sourced from G2/Capterra with attribution on each listing.
Neon CRM
- Published, transparent three-tier pricing
- Revenue-based billing instead of per-contact fees
- Strong membership and event management
- Large installed base (30,000+ nonprofits)
- Higher tiers required to unlock advanced automation
- Setup can be involved for small teams
- Part of a broader ecosystem that can mean upsells
Keela
- AI Smart Ask suggests optimal donation amounts
- Built-in marketing automation and automated receipts
- Connects to Aplos accounting via the Velora suite
- Free trial available
- Higher entry price than budget donor CRMs
- Velora cross-product integrations still expanding
- Not a free platform
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